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Firms prefer local cloud providers

A majority of businesses choose local cloud computing providers

A majority of businesses choose local cloud computing providers as they prefer their data centres to be located close by, a poll has shown.

The survey of more than 3,000 businesses across 16 countries by Microsoft found that 82% said it was important that their cloud vendor has a local presence, as many firms are more trusting if their data is stored locally.

However, the report claimed that managed hosting could be successful even when the cloud solution provider was based overseas.

Marco Limena, vice-president of business channels at Microsoft, said the availability of a variety of on and off-premises cloud computing solutions for small and medium-sized enterprises (SMEs) is set to increase in the future - which will further strengthen demand for local options.

Mr Limena added that as existing IT solutions gradually become outdated more companies will turn to cloud-based infrastructure.

Gavriella Schuster, general manager for Microsoft Windows, said one of the appeals for choosing cloud computing among SMEs is to simplify the way they deploy and manage their IT infrastructure.

Copyright Press Association 2011

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