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Web traffic 'to quadruple by 2015'

Global web traffic will increase four-fold to 966 exabytes per year by 2015

Global web traffic will increase four-fold to 966 exabytes per year by 2015, according to the annual Visual Network Index Forecast released by Cisco.

It forecast a 200-exabyte increase in global internet traffic between 2014 and 2015, more than the total amount generated last year.

Mobile broadband is expected to reach 75 exabytes a year by 2015, a 26-fold rise.

The proliferation of handsets, tablets and other consumer electronics is mainly leading to a rapid growth in internet traffic, according to Cisco.

Figures showed a decline in PC traffic to 87% by 2015, while web-enabled TVs are expected to account for 10% of all internet traffic and 18% of video traffic.

The number of devices connected to IP networks will be twice as high as the global population by 2015.

The total number of web-goers will reach nearly three billion, or 40% of the global population, in less than four years.

Copyright Press Association 2011

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